We Categorize the Web! zvelo is the industry-leading provider of web content categorization, malicious detection, and the zveloDB URL Database—helping antivirus vendors, web filtering providers, MSPs, CASBs, ISPs, Telcos, device manufacturers, ad tech companies, and others make the internet a safer place for all!

The Magnitude of the Breach

The Magnitude of the Breach On Thursday, June 4, it was announced that there was a large breach of the Office of Personnel Management (OPM) of the federal government. The Chinese are fingered in the breach, in which about 4 million people’s records were lost in the attack, and the Chinese government denied being responsible,…

Crowdsourced Security for Web Threat Intelligence

If we have a thousand monkeys typing away on a thousand typewriters, surely they can produce great works of literature – or so goes the popular adaptation of the Infinite Monkey Theorem. But in the context of information security, a similar idea has been taking shape in past few years. Crowdsourced security, leveraging on input from a host of geographically dispersed systems, is slowly gaining ground as a means to provide actionable threat intelligence for both the public and private sectors.

Contextual Categorization & Brand Safety – French Child Abuse Trial

Advertisements are everywhere, from print publications to road-side billboards, and of course TV and on the Web. The intent of advertising is no different regardless of the medium. Advertisers are constantly feuding to win over consumer sentiment. On the Internet, ad-serving technologies have become so advanced that ads can now be targeted based on one’s individual web browsing history and behaviors, likes, shares, location, device type and other factors. From time to time, however, ad placements land severely out-of-context, and here is one such example of online advertising gone bad.

zvelo Joins IAB to aid in fight against ad fraud

Ad fraud continues to plague the online advertising industry and advertiser trust in automated ad-serving technologies continues to dwindle. It’s not just traditional display advertising that’s susceptible. Digital video and mobile advertising are seeing their fair share of bot (non-human) generated impressions and clicks as well. zvelo has recently become an Associate Member of the Interactive Advertising Bureau (IAB) to help mold industry best practices to combat ad fraud.