The Ad Tech industry relies on Ad Fraud Prevention solutions to protect its advertisers and consumers. Ad Fraud Prevention tools save money and prevent funding criminal or terrorist organizations through fraudulent ad spend.

SpotX Offers Transparency & Inventory Assurance with zvelo

SpotX Announces Support for IAB’s ads.txt to Verify Seller Credentials Leverages zvelo for anti-fraud monitoring as a key authentication vendor to offer transparency and inventory assurance for buyers. Video ad serving platform SpotX has been aggressively taking steps to ensure all inventory available to buyers via its platform is sourced directly from owned-and-operated publishers or…

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zvelo mentioned by Genius Monkey’s CEO in Forbes as a quality tool to entice quality traffic

*****The following article, by Clint Ethington, CEO & Co-Founder of Genius Monkey and appears as an online article in the Business section (Forbes CommunityVoice) on Forbes’ web site and was originally published on April 25, 2017. Three Ways Marketers Can Prevent Today’s Ad Fraud The measurement and tracking of today’s advertising results are susceptible to…