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zvelo White Papers & Briefs

White Papers and Briefs

Leading Network Security, Ad Tech, and Mobile Service Provider / Subscriber Analytics platforms use zvelo to strengthen their offerings and address key business challenges.  

Ad Fraud = Money Down The Drain

What buyers of media need to know about ad fraud, why it occurs, and how to mitigate its risks.


The Battle for Brand Safety

The critical need for brand safety in advertising is not new.  To protect their brands, advertisers must avoid inappropriate juxtaposition of ads with competitors, and inappropriate or objectionable content.


Definitions of the Malicious Web

It’s a dangerous world out there in the World Wide Web. Here’s a quick glossary of some of the common security threats you may come across:


Coming Soon

Stay tuned for more industry briefs from zvelo, the industry leader in providing categorization for the ad tech, network security and mobile service provider / subscriber analytics markets. In the meantime, there are more reports in the case studies section here.

zvelo provides all the web page and device categorization data you need.
zvelo | We Categorize the Web

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