zvelo Secures Funding to Fuel Growth Raises $2.75 million from Cypress Growth Capital
Greenwood Village, Colorado – January 25, 2016– zvelo, a Colorado-based provider of content categorization and malicious detection data services, today announced it has raised $2.75 million in royalty-based growth capital from Texas-based Cypress Growth Capital.
zvelo has a subscription-based SaaS business model which provides data services to customers across the online advertising, network security and subscriber analytics markets. The company intends to use the funds to continue investing in sales, marketing and engineering efforts that will support its growth initiatives.
“We have seen considerable demand from high growth markets such as mobile subscriber analytics, programmatic digital advertising and cyber security,” said Jeff Finn, zvelo’s CEO. “In addition to accelerating our sales and marketing activities, the Cypress funding enables us to continue investing in developing a highly scalable, extremely flexible SOA platform and the AI-based services necessary to address the anticipated volumes and complexities of these markets.”
zvelo is revolutionizing the delivery of contextual categorization and malicious detection data to markets with volumes measured in the trillions of transactions a month, categorizing web pages, social media and other content for insight into the topics and sentiment of the content, as well as determining if a page is fraudulent, compromised or being used to distribute malware.
Processing data from over 99.9% of the active web, zvelo provides comprehensive and real-time insight for its clients, giving them immediate visibility into context, brand safety, malicious threats, exploits and more.
“We’re proud to partner with Jeff Finn and the team at zvelo. Cypress looks at hundreds of companies each year, and zvelo is among the very best. The combination of powerful technology, adept leadership, and compelling offerings convinced us the company is headed for great success in all of its markets, “ said Ed Mello, Co-Founder and Managing Director of Cypress Growth Capital.
“We looked at a number of options for funding and believe Cypress’ royalty-based model is ideal for a company with a growing SaaS-based business like zvelo’s”, concluded Finn.
About Cypress Growth Capital
Cypress Growth Capital is the largest and most active royalty-based growth capital firm in the United States. An alternative to traditional debt and equity instruments, royalty-based growth capital offers entrepreneurs access to significant funding while preserving equity and control. Cypress invests $1,000,000 to $5,000,000 in software and technology-enabled business services companies with annual revenues between $3,000,000 and $20,000,000. With a proven track record of twenty-two growth capital investments since 2011, and an investment team sharing extensive entrepreneurial and operating experience, Cypress Growth Capital is a proven and valued funding partner.
For more information, please visit cypressgrowthcapital.com.
About zvelo, Inc.
As the proven market leader for content and contextual categorization, as well as malicious and botnet detection, zvelo (www.zvelo.com) is the trusted partner for the market’s preeminent ad tech, network security and mobile subscriber analytics vendors. zvelo solves a diverse range of client business needs including brand safety, web filtering, contextual targeting, subscriber analytics and ad fraud prevention. The processing power, accuracy, coverage and speed of zvelo technology delivers the most scalable, fastest performing data services available today for content categorization and malicious detection.