eWeek Interviews zvelo on IoT Security Platform to Profile Device Risk
Content categorization vendor zvelo is getting into the internet of things (IoT) space with the debut of the company’s new IoT Security platform.
Detailszvelo and our partners help protect hundreds of millions of end users while browsing online. Providing security, web filtering, and parental controls is integral to zvelo’s core mission. Learn more about the company and how we’re working with partners and the community to improve the internet for all.
The Drum Cites the Launch of zvelo’s Invalid Traffic (IVT) Dataset
Helping Eliminate Wasteful Ad Spending Marketing chiefs from the Association of National Advertisers (ANA) met with the heads of the trade group Trustworthy Action Group (TAG) to discuss how best to broach the matter of ad fraud, which is forecast to cost the industry in excess of $16bn this year alone, this week, amid wider…
zvelo Releases Invalid Traffic (IVT) Dataset to Eliminate Wasteful Ad Spending
zvelo, the leading provider of content categorization and malicious detection data services for web pages, devices and traffic, today announced the immediate availability of the Invalid Traffic (IVT) dataset.
DetailsHow AI Will Be Critical In Detecting Fake News Online
If you’re a consumer of digitally disseminated content (and by reading this then you are precisely that), you may be finding it increasingly hard to…
Detailszvelo Enables Page Level Insight Into Bot and Low Quality Traffic
zvelo, the leading provider of categorization and malicious detection data for web pages, devices and traffic, today announced the immediate availability of the Comprehensive Page-Level Traffic (CPT) dataset.
Detailszvelo Donated an Afternoon to Volunteer at Project C.U.R.E.
After zvelo held its Q1 Quarterly Company Meeting in the morning, its employees headed over to Project C.U.R.E.’s International Headquarters in nearby Centennial, Colorado. Project C.U.R.E. (Commission on Urgent Relief and Equipment) was founded in 1987 and its mission is to identify, solicit, collect, sort and distribute medical supplies and services according to the imperative needs…
DetailsExchangeWire Q&A: Brand Safety Fixes Start with Brands Themselves
Much conversation over recent months has centred around brand safety, or lack thereof. How does the industry tackle brand safety and is it technically a ‘fixable’ issue?
DetailsThe Need For Brand Safety To Be Seen As A Standard
The YouTube ad placement problem, where ads were placed along improper content, got the ad community riled up.
DetailsBrand Quarterly: Attention on Ad Placements Is A “Brand Wake-Up Call”
In the wake of realizing that Google, even with all of its impressive tools, failed to prevent all ads purchased programmatically from appearing alongside terrorist and hate group content, what’s the next move for brands (and for ad tech)?
DetailsIn The Stack, Jeff Finn, CEO of zvelo, asks whether there are enough incentives for consumers to be concerned about the security of their IoT devices…
For customers purchasing Internet of Things (IoT) devices – a group that either includes or will include just about every one of us soon enough – it’s easy to get excited about the idea of smart light bulbs, speakers, thermostats, power outlets, and a host of other convenient, connected hardware the market offers. The chief selling point of most IoT devices is their functionality and simplicity, enabling us to control or track everything in our lives with our voices or our phones.
Details